by Thomas T. Nagle : The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making

ISBN : #0136693768 | Date : 1994-05

Description :

PDF-fa6bc | This entire book is a practical guide loaded with topical examples. As in the first edition, The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making, Second Edition shows how sound analysis could have prevented some well-known pricing failures and, in other cases, has pointed the way to profitable successes! Nagle and Holden offer a conceptual approach that helps readers learn h… The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making

The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making by by Thomas T. Nagle

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